Formed in London, England, in 2006, Royworld ( Rod Futrille (vocals), Rob Parkin (guitar), Tim Miles (keyboards), and Gerry Morgan (drums) ) were led by Rod and his brother ( and co-composer ) Crispin Futrille, and rounded out after the other members answered an advertisement looking for musicians. Soon the band was expanding out from its school territory ( Harrogate ) and playing shows at such legendary clubs as the Hope and Anchor. In 2007, the hard work paid off, and the band attracted the attention ( and signed a one-off deal with ) indie label Fierce Panda. The small label eventually released the group's debut single, "Elasticity," in late 2007. Royworld were then ready to begin work on their major-label debut, having also inked a longer-term deal with mega-label Virgin.